The global Nutritional Labelling Market is poised for steady growth, projected to rise from USD 25,426.6 million in 2025 to USD 36,214.8 million by 2035, registering a compound annual growth rate (CAGR) of 3.6% over the forecast period. This upward trajectory reflects a profound shift in consumer preferences toward greater health awareness and regulatory pressure on food and beverage producers to offer transparent, informative product labels.
As global consumers become more vigilant about what they consume, nutritional labels have become essential tools in fostering trust and enabling informed choices. The demand for labels that clearly display calorie counts, allergens, sugar content, and other dietary components is fueling innovation in packaging and digital integration. Governments worldwide are enforcing stricter labelling regulations, further driving the market growth.
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Key Takeaways from the Report
- Market Size (2025): USD 25.4 billion
- Market Size (2035): USD 36.2 billion
- CAGR (2025 to 2035): 3.6%
- Major Drivers: Regulatory mandates, rising health consciousness, clean-label movement, and tech-enabled packaging
- High-growth Markets: USA, South Korea, European Union, Japan, United Kingdom
Market Dynamics
Drivers
The nutritional labelling market is being propelled by:
- Growing consumer health consciousness – Consumers are actively seeking low-calorie, sugar-free, and nutrient-dense products.
- Regulatory updates across regions – From the FDA in the U.S. to Nutri-Score in the EU, compliance with new labelling norms is essential.
- Rise of clean-label and functional foods – Products free from artificial additives and rich in functional ingredients require precise labelling.
- Digital transformation – QR codes, smart packaging, and interactive platforms are becoming common to provide real-time nutritional insights.
Restraints
- Cost of compliance – Small and medium-sized enterprises often struggle with the cost and complexity of updating packaging to meet diverse regulations.
- Label fatigue – Oversaturation of labels and claims can confuse consumers rather than aid decision-making.
Recent Developments in the Market
- In the USA, the rollout of the “Updated Nutrition Facts” label by the FDA has prompted reformulation and packaging redesign across major brands.
- Smart labels using QR codes and augmented reality are gaining traction in South Korea and Japan.
- In Europe, countries like France and Germany are expanding the usage of Nutri-Score systems across retail chains and online platforms.
- E-commerce grocery platforms globally are requiring mobile-optimized nutritional labelling for product listings.
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Country-wise Market Analysis
United States
Driven by regulatory shifts and consumer demand for transparency, the U.S. market is undergoing transformation. Brands are focusing on digital labelling, allergen-specific callouts, and visual redesigns to align with FDA standards.
CAGR (2025–2035): 3.5%
United Kingdom
The UK’s traffic light labelling system has become mainstream, especially in processed foods. With e-commerce booming, nutritional labels are being optimized for digital visibility and mobile compatibility.
CAGR (2025–2035): 3.4%
European Union
The EU remains a dynamic market led by front-of-pack standardization efforts and multi-language labelling compliance. The demand for organic and plant-based products is promoting innovations in clean and sustainable labels.
CAGR (2025–2035): 3.6%
Japan
Japan’s market is defined by simplicity and clarity. The government supports clear icon-based labels for low-sodium, functional, and traditional health foods. Smart packaging is on the rise.
CAGR (2025–2035): 3.3%
South Korea
South Korea’s strong regulatory environment and health-focused consumer base are supporting the rapid adoption of front-of-pack nutrition labels and traceable, bilingual packaging for exports.
CAGR (2025–2035): 3.7%
Competitive Analysis
The global nutritional labelling market is moderately fragmented, with players investing in smart packaging technologies, cloud-based compliance tools, and AI-based label auditing solutions. Key players are:
- ESHA Research (Now part of FoodLogiQ )
- Nutritics Ltd.
- LabelCalc (Food Labeling Solutions LLC)
- Genesis R&D (by Food Processing Solutions)
- NutrInform Ltd.
- TagOne, Inc.
Explore Food Supplement and Nutrition Industry Analysis: https://www.futuremarketinsights.com/industry-analysis/food-supplement-and-nutrition
Key Segments
By Label Type:
- HSR (Health Star Rating)
- MTL (multiple traffic light labels)
- DIG (daily intake guides)
- WARN (recommendations/warnings)
- NIP (the nutrition information panel)
By Technology:
- Sensing Labels
- RFID
- Dynamic display
By End User:
- FMCG
- Logistics
- Retail
- Others
By Region:
- North America
- Latin America
- Europe
- East Asia
- South Asia
- Oceania
- Middle East & Africa (MEA)
