Pet Treat Industry: Sales Expected to Reach US$ 122.1 Billion by 2032, Driven by Rising Demand for Organic and Specialty Products

In 2022, the pet treat industry is anticipated to be worth US$70.1 billion US$. During the forecast period, sales are expected to grow at a CAGR of 5.7%, reaching a value of US$ 122.1 billion by 2032. According to new data from Future Market Insights (FMI), pet treat demand is expected to expand 5.5% year on year (Y-o-Y) in 2022.

Because processing might result in the loss of nutrients and enzymes, many believe that raw organic foods are the best option for their pets. Additionally, they are focusing on freeze-dried organic pet food pieces and specialty kibbles, which is pressuring organic pet food manufacturers to offer clean-labeled organic pet food, human-grade organic pet food, organic pet food that is geared towards the keto diet, as well as organic pet food made from sustainable food sources.

The market for organic pet food is rapidly growing as pet owners place a high importance on giving their cherished pets pure, chemical-free sustenance. Due to increased consumer awareness of its ethical and health benefits, organic pet food is growing in popularity on the market and in the pet care industry.

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The most lucrative categories in the worldwide organic pet food market include dogs as pets, adult pets, medium-sized pets, raw packed items, flavoured products, and online retail sales channels.

“Increasing awareness regarding digestive issues in pets due to harmful effects of processed pet food products, along with high demand for flavorful pet food products across emerging economies will boost the market over the assessment period,” says an FMI analyst.

Key Takeaways

  • Based on pet-life stage, sales of adult organic pet food are forecast to gain traction through 2032.
  • The global organic pet food demand is projected to grow year-on-year (Y-o-Y) by 5.7% in 2022.
  • The U.S. is expected to dominate the North America organic pet food market over the assessment period.
  • Germany will emerge as a lucrative pocket in the Europe organic pet food market through 2032.
  • China is expected to account for a lion’s share in the East Asia organic pet food market over the forecast period.

Competitive Landscape

Purina PetCare (Nestle), Biopet Pet Care Pty Ltd, Evanger’s Dog & Cat Food Company, Inc., Newman’s Own, Inc., and Castor & Pollux Natural Pet works are some of the leading organic pet food manufacturers.

Key organic pet food brands are conducting several research activities and are looking for strategic partnerships, while other brands are focusing on developing applications in the food sector to launch high quality food and beverage solutions. For instance:

  • In 2020, Primal Pet announced to rebrand its Mixes line in pet food category as Market Mix Raw Toppers. The products are organic with organically sourced from animal protein, bone, and organ (85%) and organic fruits and vegetables (15%).

Explore More Valuable Insights

Future Market Insights, in its new report, offers an impartial analysis of the global organic pet food market, presenting historical data (2017-2021) and estimation statistics for the forecast period of 2022-2032.

The study offers compelling insights based on pet type (dog, cat, fish, bird, and others), pet life-stage (adult, kitten/ puppy, and others), pet size (small, medium, large, and others), packaging type (raw, powdered, dry & dehydrated, liquid & gravy, canned, frozen & freeze-dried, and others), flavor (unflavoured and flavoured), and sales channel (hypermarkets /supermarkets, convenience stores, discount stores, online retail, and others retail formats), across seven major regions of the world.

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About Future Market Insights (FMI)

Future Market Insights, Inc. (ESOMAR certified, recipient of the Stevie Award, and a member of the Greater New York Chamber of Commerce) offers profound insights into the driving factors that are boosting demand in the market. FMI stands as the leading global provider of market intelligence, advisory services, consulting, and events for the Packaging, Food and Beverage, Consumer Technology, Healthcare, Industrial, and Chemicals markets. With a vast team of over 400 analysts worldwide, FMI provides global, regional, and local expertise on diverse domains and industry trends across more than 110 countries.

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About the Author

Ronak Shah

Associate Vice President at Future Market Insights is deeply committed to uncovering actionable insights for consumer and food and beverage players. She brings a unique blend of analysis, industry trends, and consumer behavior to put data into perspective.

What she makes out of data becomes a delight to read. She has authored many opinions, including for publications like Process Industry Informer and Spinal Surgery News, as she understands the market pulse and consumers' shifting preferences.

She likes to bring experts to a roundtable to weigh the impact of a trend on an industry. Catch up with her discussion on the impact of AI in packaging.

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