The Herb-Infused Water Market Health & Wellness Awareness Consumers seeking natural ingredients and functional beverages

 Herb infused water market
Herb infused water market

By 2023, the global Herb infused water market  with herbs is projected to be valued at USD 22,784.46 million, growing at a compound annual growth rate (CAGR) of 6.2% from 2023 to 2033. Sales of herbal-infused water are projected to contribute to the worldwide fragrance market’s demand, which is expected to reach USD 41,579.95 million in 2033.

The industry of “herb-infused water” essentially produces functional beverages made from pure water that have been infused with herbs. For many years, naturopaths, herbalists, and other health professionals have used herbal infusions as a common method of obtaining the therapeutic and medical benefits of herbs.

You can add dried or fresh herbs to your dish to flavour it. Using herbal-infused water is a fun and healthy way to remain hydrated. This nutrient-dense, calorie-free herbal infusion enhances the flavour of water. These herb-infused waters have rich flavours and aromas that improve the flavour and provide the water a cool, refreshing sensation.

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These lesser-known herbal-infused waters have become popular in recent years due to their widespread uses as a health drink, energy drink, weight loss drink, and refreshment drink. In addition, herbs have been known for years for their medicinal, nutritional and weight-loss properties and are often added to foods, salads, juices and medicines to enhance their flavor, give them a minty and refreshing touch and add extra nutritional value to foods. it is.

Thus, these herb infused water possess diverse properties which provide health benefits such as anti-oxidant, weight loss, improved digestion, detox agent and for boosting the immune system. In addition, these are available in various flavors according to the type of herb added to it. Some of the popular herbs added to herb infused water include Basil, Rosemary, Thyme, Sage, Mint and several others.

Growing dependency on food & beverages infused with natural ingredients and health awareness paving way for Herb Infused Water demand

The rising awareness among consumers for health and fitness has grown the demand for products infused with natural and organic ingredients such as herb infused water. The health beneficial qualities of herb infused water such as quickly healing wounds, minimizing blood sugar, implementing weight loss, and more is driving its market globally. Further, another major factor driving the market for herb infused water is its function as a detox water.

These detox water is popularly used these days for removing toxins from the body, improving the skin complexion, implementing better digestive health and majorly for promoting weight loss. Thus, the demand for herb infused water as a detoxing agent is widely growing worldwide owing to the rising consciousness among consumers to look good and reduce weight primarily due to the increasing impact of social media and internet.

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In addition, the development of product packaging’s that are travel-friendly is also propelling the growth of herbs infused water owing to the ease in carrying them, thus broadening its applications such as a refreshing drink in summers for long trips. Hence, the shift of consumer preferences towards much healthy beverages and growing demand among consumers to stay hydrated and feel refreshed is rambling the market growth of herb infused water.

Global Herb Infused Water Industry: Key Participants

Some of the market participants in the global Herb Infused Water Industry identified across the value chain include Hint Inc., Treo Brands LLC, Uncle Matt’s Organic, Detox Water, Disruptive Beverages Inc., HERB + ORCHARD, and Infused waters among others.

Opportunities for Participants in the Herb Infused Water Industry

There are widespread opportunities for players to grow in the herb infused water Industry owing to no significant market participant and growing demand and popularity among consumers for products supplementing health and nutrition. Currently, homemade fruit and herbs infused water is trending in several developed nations signifying the imminent potential for herbs infused water market.

Further, the easy availability of these herbs in almost every nation and very low production and manufacturing cost gives opportunities to many global market leader in healthcare, dietary and food & beverages industry to invest and grow their revenues in herb infused water. In addition to this, the rapid growth of herb infused water is further elevated by several macroeconomic factors that include GDP, population growth, changing lifestyle and increasing disposable income of the consumers, especially in developing nations.

Brief Approach to Research

The company will follow a modeling-based approach and triangulation methodology to estimate data covered in this report. A detailed market understanding and assessment of the applications, types, forms, and end uses of the product segments covered in the study is followed by carrying out a demand-side approach to estimate the sales of target product segments, which is then cross-referenced with a supply-side assessment of value generated over a pre-defined period. The statistics and data are collected at a regional level and consolidated and synthesized at a global level to estimate overall market sizes.

Key Data Points Covered in the Report

Some of the key data points covered in our report include:

  • An overview of the market, including background and evolution
  • Shifting industry dynamics
  • In-depth market segmentation
  • Historical, current, and projected industry size and recent industry trends
  • Key competition landscape
  • Strategies of key players and product offerings
  • Potential and niche segments/regions exhibiting promising growth
  • A neutral perspective towards market performance
  • Competitive landscape of the market, including detailed profiles of the top players in this market

The research report presents a comprehensive assessment of the market and contains thoughtful insights, facts, historical data, and statistically supported and industry-validated market data. It also contains projections using a suitable set of assumptions and methodologies. The research report provides analysis and information according to market segments such as geographies, application, and industry.

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The report covers exhaust analysis on

  • Market Segments
  • Market Dynamics
  • Market Size
  • Supply & Demand
  • Current Trends/Issues/Challenges
  • Competition & Companies involved
  • Technology
  • Value Chain

Regional analysis includes

  • North America (U.S., Canada)
  • Latin America (Mexico. Brazil)
  • Western Europe (Germany, Italy, France, U.K, Spain)
  • Eastern Europe (Poland, Russia)
  • Asia Pacific (China, India, ASEAN, Australia & New Zealand)
  • Japan
  • Middle East and Africa (GCC Countries, S. Africa, Northern Africa)

The report is a compilation of first-hand information, qualitative and quantitative assessment by industry analysts, inputs from industry experts and industry participants across the value chain. The report provides in-depth analysis of parent market trends, macro-economic indicators and governing factors along with market attractiveness as per segments. The report also maps the qualitative impact of various market factors on market segments and geographies.

Global Herb Infused Water Market: Market Segmentation

On the basis of nature, the global herb Infused water industry has been segmented as:

  • Organic Herb Infused Water
  • Conventional Herb Infused Water

On the basis of herb type, the global herb infused water industry has been segmented as:

  • Mint
  • Basil
  • Rosemary
  • Thyme
  • Sage
  • Ginger
  • Lavender
  • Others

On the basis of packaging, the global herb infused water industry has been segmented as:

  • Glass bottles
  • PET bottles
  • Jars
  • Others

About Future Market Insights (FMI)

Future Market Insights, Inc. (ESOMAR certified, recipient of the Stevie Award, and a member of the Greater New York Chamber of Commerce) offers profound insights into the driving factors that are boosting demand in the market. FMI stands as the leading global provider of market intelligence, advisory services, consulting, and events for the Packaging, Food and Beverage, Consumer Technology, Healthcare, Industrial, and Chemicals markets. With a vast team of over 5000 analysts worldwide, FMI provides global, regional, and local expertise on diverse domains and industry trends across more than 110 countries.

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About the Author

Ronak Shah

Associate Vice President at Future Market Insights is deeply committed to uncovering actionable insights for consumer and food and beverage players. She brings a unique blend of analysis, industry trends, and consumer behavior to put data into perspective.

What she makes out of data becomes a delight to read. She has authored many opinions, including for publications like Process Industry Informer and Spinal Surgery News, as she understands the market pulse and consumers' shifting preferences.

She likes to bring experts to a roundtable to weigh the impact of a trend on an industry. Catch up with her discussion on the impact of AI in packaging.

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