Plant-Based Pet Food Market Set to Blossom into a $57.43 Billion Industry by 2032, A 9.2% CAGR Proclaimed

plant-based pet food market
plant-based pet food market

The plant-based pet food market is A projected 9.2% CAGR will see it reach $57.43 billion by 2032 from $26.01 billion by 2022, a spectacular increase. Animal preferences are shifting towards plant-based diets, as evidenced by the rise in vegan pet owners and the humanization of pets.

The market for plant-based pet food is anticipated to grow quickly, from US$ 26.01 billion in 2022 to US$ 57.43 billion by 2032, with a projected CAGR of 9.2%. The humanization of pets, the rise in vegan pet owners who choose to feed their animals plant-based diets, and the expanding appeal of the vegan movement are the main causes of this trend. Notably, in terms of market growth, plant-based pet food has surpassed traditional pet food.

Pet food made from plants is expected to grow at a projected 9.2% annual rate, with a market size of USD 57.43 billion by 2032 and USD 26.01 billion in sales by 2022.The market for plant-based pet food is being driven by the vegan movement, the humanization of animals, and the increasing number of vegan pet owners who wish to feed their animals a plant-based diet. These are the forces that are propelling the rise of plant-based nutrition in the pet food market.

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The plant-based pet food market is set to reach unprecedented heights, projecting a staggering $57.43 billion valuation by 2032, driven by a robust 9.2% Compound Annual Growth Rate (CAGR) from $26.01 billion in 2022. This surge is propelled by a surge in vegan pet owners and the increasing trend of humanizing pets, signaling a significant shift in animal dietary preferences towards plant-based nutrition.

Recent Market Developments:

  1. In 2020, Aistra launched its plant-based pet food store in India, catering to the rising demand for healthy plant-based pet nutrition.
  2. Global Food and Ingredients Inc. announced the acquisition of a cutting-edge plant-based pet food ingredients manufacturing facility in Bowden, Alberta, signaling a new era for GFI’s plant-Based Pet Food Ingredients business unit.

Key Segments:

  1. By Nature: Organic, Conventional
  2. By Product Type: Kibble/Dry, Dehydrated Food, Treats and Chews, Freeze-Dried Raw, Wet Food, Frozen
  3. By Pet Type: Cat, Dog, Birds, Others (Rabbits, Hamsters, etc.)
  4. By Distribution Channel: Store-based Retailing, Online Retailers
  5. By Packaging Type: Pouches, Bags, Folding cartons, Tubs & Cups, Can, Bottles & jars

The market for plant-based pet food has grown more swiftly than the market for conventional pet food, according to FMI data. Vegan pet parents choose formulas created by certified dietitians that adhere to the same criteria as formulas that contain meat. The market for plant-based pet food is primarily being driven by rising pet adoption rates and consumer interest in vegan products, which encourages the creation of unique plant-based food products.

Customers’ desire to spend more for high-quality, premium plant-based pet food and goods is causing the industry to expand because they want to give their animals a better quality of life and better health. By informing consumers about ingredient sourcing, special processing techniques, functionality, and certifications, packaging claims and labelling can assist increase brand equity and confidence.

Key Takeaways:

  1. North America continues to lead the global plant-based pet food market, with the U.S. market projected to reach a valuation of $63 billion in 2022.
  2. India’s plant-based pet food market is anticipated to capture over 38% of the South Asia market in 2022.
  3. In the nature type category, conventional pet food dominates with a significant 5% market share in 2022, while the organic segment is expected to hold 23.4% in 2022.
  4. Senior cats hold a remarkable 1% market share in the cats’ segment in the global plant-based pet food business in 2022.

Competitive Landscape:

The plant-based pet food market boasts multiple brands vying for dominance. Industry leaders are leveraging various strategies to expand their market share, with a particular focus on online presence, research and development, and facility expansions.

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Recent Market Development 

  • Aistra in 2020 recently launched its plant-based pet food store in India, after noticing a need for healthy plant-based pet food in the Indian market.
  • Global Food and Ingredients Inc. has announced to acquire a cutting-edge plant-based pet food ingredients manufacturing facility in Bowden, Alberta as well as the launch of GFI’s new plant-Based Pet Food Ingredients business unit.

Key Segments

By Nature:

  • Organic
  • Conventional

By Product Type:

  • Kibble/Dry
  • Dehydrated Food
  • Treats and Chews
  • Freeze-Dried Raw
  • Wet Food
  • Frozen

By Pet Type:

  • Cat
  • Dog
  • Birds
  • Others (Rabbits, Hamsters, etc.)

By Distribution Channel:

  • Store-based Retailing
  • Online Retailers

By Packaging Type:

  • Pouches
  • Bags
  • Folding cartons
  • Tubs & Cups
  • Can
  • Bottles & jars

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About Future Market Insights (FMI)

Future Market Insights, Inc. (ESOMAR certified, recipient of the Stevie Award, and a member of the Greater New York Chamber of Commerce) offers profound insights into the driving factors that are boosting demand in the market. FMI stands as the leading global provider of market intelligence, advisory services, consulting, and events for the Packaging, Food and Beverage, Consumer Technology, Healthcare, Industrial, and Chemicals markets. With a vast team of over 5000 analysts worldwide, FMI provides global, regional, and local expertise on diverse domains and industry trends across more than 110 countries.

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About the Author

Ronak Shah

Associate Vice President at Future Market Insights is deeply committed to uncovering actionable insights for consumer and food and beverage players. She brings a unique blend of analysis, industry trends, and consumer behavior to put data into perspective.

What she makes out of data becomes a delight to read. She has authored many opinions, including for publications like Process Industry Informer and Spinal Surgery News, as she understands the market pulse and consumers' shifting preferences.

She likes to bring experts to a roundtable to weigh the impact of a trend on an industry. Catch up with her discussion on the impact of AI in packaging.

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