The global poultry vitamins market is projected to surpass USD 124,372.2 million in 2025, and is expected to reach USD 210,440.6 million by 2035, expanding at a CAGR of 5.4% during the forecast period. The surge in demand is driven by the rise in fortified feed adoption, growing awareness regarding poultry health, and the shift toward antibiotic-free poultry production.
Vitamins are vital organic compounds essential for supporting the metabolic activities and physiological well-being of animals. In poultry nutrition, they serve as key additives, enhancing productivity, improving feed conversion ratios, and ensuring animal welfare. Supplementation of feed with vitamins such as A, D, E, and B-complex helps bolster immunity, mitigate metabolic issues like ascites in broilers, and promote nutrient absorption, especially protein. This growing preference for natural health enhancers in poultry diets is accelerating market demand globally.
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Several major players in the animal nutrition space are actively engaging in strategic mergers and acquisitions to strengthen their product portfolios and global presence. Notable examples include DSMโs acquisition of Erber Group, which enhanced its capabilities in feed additives and veterinary diagnostics, and Cargill’s acquisition of Delacon, a leader in phytogenic feed additives. These moves aim to combine expertise in vitamin formulation with precision nutrition technologies to deliver targeted benefits to poultry producers.
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- The global market is forecasted to reach USD 210.4 billion by 2035, growing at a CAGR of 5.4%.
- Increasing demand for antibiotic-free poultry and fortified feed solutions is boosting vitamin additive sales.
- Regions such as Europe, Japan, and South Korea are spearheading demand due to stringent regulations and consumer health awareness.
- Vitamin A, D, E, and B-complex are the most widely used additives for immunity, growth, and egg productivity.
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Emerging trends include:
- Antibiotic Replacement: The growing regulatory ban on antibiotic growth promoters is resulting in higher adoption of vitamins as natural alternatives.
- Custom Formulations: Tailored vitamin mixes based on breed, lifecycle, and production goals are gaining traction.
- Precision Nutrition: Technological advancements are enabling precise nutrient delivery and improved feed efficiency.
- Sustainability in Feed: The shift to eco-friendly and sustainable poultry feed is encouraging innovation in vitamin fortification processes.
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- Adisseo recently expanded its vitamin A production facility in China to meet growing Asian demand.
- BASF launched a next-generation vitamin formulation for poultry aimed at improving heat stress resistance.
- Kemin Industries introduced encapsulated vitamin blends designed for enhanced stability in pelleted feeds.
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- Novus International has introduced a new line of bio-available vitamin supplements tailored for broiler productivity.
- Evonik Industries is investing in research to develop more stable and efficient vitamin blends for poultry feed.
- Zinpro Corporation expanded its product offerings to include mineral-vitamin complexes targeting immunity enhancement.
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Key players in the poultry vitamins market include BASF SE, DSM, Adisseo, Cargill, Novus International, and Kemin Industries. These companies are investing in R&D, sustainable manufacturing, and expanding their distribution networks to capitalize on rising global demand. The market is moderately consolidated, with innovation in formulation and feed stability being major competitive advantages.
Region-wise Insights
United States (CAGR: 5.2%)
Demand in the U.S. is growing due to rising poultry production and an increasing focus on disease prevention through nutrition. The push for antibiotic-free poultry is driving the use of vitamin-enriched feeds.
United Kingdom (CAGR: 5.3%)
Vitamin use in UK poultry feed is rising, supported by a surge in demand for organic and free-range birds. Regulations supporting animal welfare and antibiotic alternatives are further stimulating market growth.
European Union (CAGR: 5.4%)
The EU market is expanding due to regulations limiting antibiotics and a rising demand for high-quality poultry. Countries like Germany and France are adopting advanced vitamin formulations to ensure flock health and productivity.
Japan (CAGR: 5.5%)
Growth in Japan is driven by premium poultry product demand and a focus on balanced nutrition. Rising awareness about poultry health and sustainable practices is supporting market development.
South Korea (CAGR: 5.4%)
South Koreaโs market is growing steadily, backed by commercial poultry production, government support for sustainable farming, and consumer demand for antibiotic-free and organic meat products.
Explore Animal Nutrition Industry Analysis: https://www.futuremarketinsights.com/industry-analysis/animal-nutrition
Poultry Vitamins Market Segmentation
By Product Type:
- Broiler
- Layer
- Other Poultry (Turkey, Duck, etc.)
By Nature:
- Plastic
- Organic
By Region:
- North America
- Latin America
- Western Europe
- Eastern Europe
- East Asia
- South Asia Pacific
- Middle East and Africa
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