Driving Sustainable Packaging Solutions: Europe’s Molded Fiber Pulp Packaging Market Thrives in 2033

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According to a report by Future Market Insights, the molded fiber pulp packaging market in Europe is projected to reach a value of US$ 2.6 billion in 2023. It is anticipated to grow at a compound annual growth rate (CAGR) of 5.7% between 2023 and 2033, ultimately reaching a market valuation of US$ 4.5 billion by 2033.

The market growth is primarily driven by the increasing adoption of sustainable and eco-friendly packaging solutions across various industries such as food and beverages, electronics, cosmetics, and healthcare in Europe. Companies in Europe are increasingly using packaging materials like molded pulp in response to the rising trend of sustainability. Molded fiber pulp packaging offers protective features such as cushioning, void fill, and blocking & bracing, which are particularly beneficial for electronics products. This factor is expected to boost the sales of molded fiber pulp packaging in Europe during the forecast period.

Moreover, the demand for environmentally friendly and easy-to-open packaging that provides excellent protection for electrical products is growing, further fueling the demand for molded fiber pulp packaging across Europe. Electronics manufacturers are increasingly adopting molded fiber as a packaging material due to its recyclability, adaptability, and ability to protect products during transportation. Additionally, stringent government regulations in Europe to reduce carbon emissions are driving electronics manufacturers and packaging solutions providers to adopt recyclable materials with low carbon emissions for packaging purposes. This trend is creating growth opportunities for the molded fiber pulp packaging market in Europe, and it is expected to continue in the future.

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The growing demand for packaged food products is another significant factor driving the growth of the molded fiber pulp packaging industry in Europe.

Key Takeaways from the Europe Molded Fiber Pulp Packaging Industry:

  • The transfer molded segment is projected to hold a 6% share of Europe’s molded fiber pulp packaging market during the assessment period based on molded pulp type.
  • The primary packaging category is estimated to hold around a 9% market value share by the end of 2023 based on application.
  • The food and beverage segment is forecasted to expand by 9 times during the assessment period based on end use.
  • The molded fiber pulp packaging market in the United Kingdom is expected to grow at a CAGR of 8% during the forecast period.
  • Germany is anticipated to account for approximately a 9% share of the Europe molded fiber pulp packaging market in 2023.
  • France is likely to hold around a 2% share of the Europe market by the end of 2033

“Rising consumer demand for packaged food and shift towards eco-friendly and sustainable packaging solutions are expected to boost the molded fiber pulp packaging industry in Europe. Besides this, the government’s strict regulations on the use of traditional plastic will provide a growth opportunity for molded fiber pulp packaging companies,” says a Future Market Insights analyst.

Ban on Plastic Packaging Usage to Boost Molded Fiber Pulp Packaging Market Across Europe

Retail businesses that sell fruits and vegetables in plastic containers are looking for alternatives to plastic containers due to the ban on fruits & vegetables being sold in plastic containers in Europe. For instance, the French Government announced a ban on fruits & vegetables being sold in plastic containers from January 2022. Similarly, Spain government is also about to impose a ban on fruits & vegetables being sold in plastic containers from 2023. These bans can create growth opportunities for reusable containers such as molded fiber pulp containers.

Clamshell containers, trays, and other molded fiber pulp packaging can be used in place of plastic containers for packing fruits & vegetables. They adhere to the anti-waste law and are also cost-effective. Molded fiber pulp is reusable and can be recycled several times.

Hence, ban on plastic containers coupled with growing demand for recyclable & reusable packaging solutions will boost molded fiber pulp packaging market across Europe during the forecast period.

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Driving Demand for Molded Fiber Pulp Packaging in the UK and Germany

The demand for molded fiber pulp packaging is on the rise in both the United Kingdom and Germany, driven by various factors unique to each market.

In the United Kingdom, the robust growth of the electronics industry is propelling the demand for molded fiber pulp packaging. Electronic items require extra protection during transportation, and molded fiber pulp packaging offers excellent shock absorption, compression resistance, and thermal and atmospheric resistance properties. With the increasing demand for electronic products, the need for reliable and eco-friendly protective packaging solutions is growing, thus boosting the sales of molded fiber pulp packaging.

Germany, on the other hand, is witnessing market expansion due to the implementation of stringent regulations by the government to reduce greenhouse gas emissions. The German Federal Government has set ambitious targets to reduce emissions and achieve greenhouse gas emission neutrality. Molded fiber pulp packaging, being manufactured from recycled materials and being recyclable itself, aligns with the country’s sustainability goals. Many industries in Germany are adopting molded fiber pulp packaging as an alternative to single-use plastic products, thus contributing to the market’s growth.

Overall, the demand for molded fiber pulp packaging is increasing in both the UK and Germany, driven by factors such as the growth of the electronics industry and the need for eco-friendly packaging solutions in the UK, and the focus on reducing greenhouse gas emissions and promoting sustainability in Germany

Europe Molded Fiber Pulp Packaging Market Landscape

Key players operating in Europe molded fiber pulp packaging market are Huhtamaki Oyj, International Paper Company, TRIDAS s.r.o., PAPACKS SALES GmbH, Pulp-Tec Limited, PulpWorks, Inc., TART, Dentaş Paper Industry Inc., Zume Inc., AR Packaging, Brødrene Hartmann A/S, Henry Molded Products, Primapack SAE, Robert Cullen Ltd, buhl-paperform GmbH, The OMillioni-Pac Group, Decapulp, SL, Pulpex Ltd, Sonoco Products Company, Vernacare, Stora Enso, MOULDED FIBRE PRODUCTS, HZ Corporation, Colpac Ltd., and Kiefel Technologies.

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Competitive Landscape

Key molded fiber pulp packaging manufacturers are aiming to boost their sales and revenues by introducing new packaging solutions with different capacities to meet end use demand. They are also adopting strategies such as facility expansions, mergers, collaborations, acquisitions, and partnerships to expand their footprint.

Recent Developments:

  • In March 2022, in order to deliver plastic-free packaging solutions to food companies, Huhtamaki Oyj increased its production of advanced smooth molded fiber packaging in Europe.
  • In 2022, Transcend Packaging, the United Kingdom-based packaging company, and Zume partnered to increase molded fiber production with a new facility in Europe

Europe Molded Fiber Pulp Packaging Industry by Category

By Molded Pulp Type:

  • Thick Wall
  • Transfer Molded
  • Thermoformed Fiber
  • Processed Pulp

By Product Type:

  • Trays
  • Drink Carriers
    • 2 Cups
    • 4 Cups
    • 6 Cups
    • More than 8 cups
  • Boxes
  • End Caps
  • Plates
  • Bowls
  • Cups
  • Clamshell Containers

By Application:

  • Primary Packaging
  • Secondary Packaging
  • Edge Protectors

By End Use:

  • Consumer Durables
    • Mobile Phone
    • Television
    • Laptops
    • Tube Lights & Bulbs
    • Others (Air Conditioners, Refrigerators)
  • Food & Beverage
    • Egg Packaging
      • 4 eggs
      • 6 eggs
      • 12 eggs
      • 24 eggs
      • More than 30 eggs
    • Wine Packaging
      • 375 ml
      • 750 ml
      • 1.5 liters
      • More than 3 liters
    • Fruit Packaging
    • Others
  • Cosmetics
  • Food Services
  • Healthcare
  • Automotive
  • Logistics
  • Others (Candles, Flower Packaging)

By Country:

  • Germany
  • Italy
  • France
  • United Kingdom
  • Spain
  • Benelux
  • Nordics
  • Russia
  • Poland
  • Rest of Europe

About Us:

Future Market Insights (ESOMAR certified market research organization and a member of Greater New York Chamber of Commerce) provides in-depth insights into governing factors elevating the demand in the market. It discloses opportunities that will favor the market growth in various segments on the basis of Source, Application, Sales Channel and End Use over the next 10-years

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About the Author

Nikhil Kaitwade

Associate Vice President at Future Market Insights, Inc. has over a decade of experience in market research and business consulting. He has successfully delivered 1500+ client assignments, predominantly in Automotive, Chemicals, Industrial Equipment, Oil & Gas, and Service industries.
His core competency circles around developing research methodology, creating a unique analysis framework, statistical data models for pricing analysis, competition mapping, and market feasibility analysis. His expertise also extends wide and beyond analysis, advising clients on identifying growth potential in established and niche market segments, investment/divestment decisions, and market entry decision-making.
Nikhil holds an MBA degree in Marketing and IT and a Graduate in Mechanical Engineering. Nikhil has authored several publications and quoted in journals like EMS Now, EPR Magazine, and EE Times.

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