Plant-Based Thickener Market Projected to Exceed USD 9.9 Billion by 2035, Driven by Clean-Label and Vegan Trends

New market analysis reveals that the global Plant-Based Thickener Market is poised for significant expansion, with a forecast valuation of USD 9.9 billion by 2035. The market, which was valued at an estimated USD 4.3 billion in 2025, is expected to grow at a robust compound annual growth rate (CAGR) of 8.8% over the forecast period. This rapid growth is a direct result of the escalating consumer demand for clean-label, natural, and sustainable ingredients, as well as the widespread adoption of plant-based diets.

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The transition toward plant-sourced additives is being accelerated by increasing consumer scrutiny of synthetic ingredients and a regulatory push for improved food safety and transparent sourcing. This trend has created a favorable environment for plant-based thickeners, which are integral to creating the desired texture, mouthfeel, and stability in a wide range of food and beverage products. Advances in food science and processing technologies have further enhanced the functionality of these ingredients, making them a viable and high-performing alternative to traditional thickeners.

A deep dive into the market segments highlights the dominance of the conventional thickener type, which is set to hold a commanding 63.4% revenue share in 2025. This segment’s market leadership is attributed to the widespread availability, cost-effectiveness, and established functional properties of ingredients like starches, gums, and pectins. The robust and scalable agricultural supply chains supporting these thickeners make them a preferred choice for large-scale food production across both developed and emerging markets.

In terms of application, the baked goods segment is expected to be the top revenue generator, capturing a significant 31.7% share by 2025. Plant-based thickeners are crucial for the bakery industry, where they are used to improve the texture, volume, and moisture retention of gluten-free and vegan formulations. Their ability to enhance shelf life and create a uniform crumb structure has made them an essential ingredient for manufacturers seeking to meet the rising consumer demand for healthier, plant-based baked items.

Geographically, North America, Europe, and the Asia-Pacific regions are identified as key growth drivers. North America is expected to maintain a significant market share, fueled by a high consumption of plant-based products and a growing vegan population. Similarly, Europe’s market is expanding rapidly, with a strong preference for clean-label ingredients and sustainable sourcing practices. The Asia-Pacific region is emerging as a hotbed for growth due to increasing urbanization and shifting dietary preferences.

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Competitive Landscape

The competitive landscape is marked by strategic moves from key players, including Cargill, Emsland Group, Tate & Lyle, and Ingredion. These companies are actively engaging in acquisitions and product innovations to solidify their market positions. For instance, Cargill has demonstrated a clear focus on the plant-based sector with its acquisitions of phytogenic additive leader Delacon and Belgian confectionery supplier Smet.

Similarly, Ingredion’s acquisition of Western Polymer has strengthened its portfolio of potato starch-based thickeners. The Emsland Group is also expanding its influence through strategic partnerships, such as its recent collaboration with JUST, a leading producer of plant-based products, to scale up protein processing capacity. These actions highlight a competitive environment focused on meeting the rapidly evolving demands of the food industry.

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About the Author

Nikhil Kaitwade

Associate Vice President at Future Market Insights, Inc. has over a decade of experience in market research and business consulting. He has successfully delivered 1500+ client assignments, predominantly in Automotive, Chemicals, Industrial Equipment, Oil & Gas, and Service industries.
His core competency circles around developing research methodology, creating a unique analysis framework, statistical data models for pricing analysis, competition mapping, and market feasibility analysis. His expertise also extends wide and beyond analysis, advising clients on identifying growth potential in established and niche market segments, investment/divestment decisions, and market entry decision-making.
Nikhil holds an MBA degree in Marketing and IT and a Graduate in Mechanical Engineering. Nikhil has authored several publications and quoted in journals like EMS Now, EPR Magazine, and EE Times.

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