From Barrels to Kegs: Tapping into the Kegs Market expand at a CAGR of 4.5% by 2033

According to FMI’s analysis, the kegs market would expand at a CAGR of 4.5% during the forecast period. The estimated market size for the sector is expected to rise from US$ 939 Million in 2023 to US$ 1.5 Billion by 2033.

Kegs are cylindrical containers typically made of stainless steel, aluminum, or plastic, used for storing and dispensing beverages, most commonly beer. These robust containers come in various sizes, ranging from small kegs for home use to large kegs used in commercial settings. They play a vital role in the beverage industry, ensuring that draft beer, cider, wine, and other carbonated drinks are preserved and served with optimal quality.

Kegs have been an integral part of the brewing industry for centuries. They serve as a vessel for storing and delivering various beverages, particularly beer. Kegs are designed to maintain the quality and freshness of the beverage while providing a convenient and cost-effective solution for breweries. With the rise of craft breweries and the increasing demand for unique and flavorful beers, the Kegs Market has witnessed significant growth in recent years.

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Key Takeaways from the Kegs Industry:

  • The United States kegs market is projected to attain market value of US$ 325.7 Mn by 2033, growing at a CAGR of 5.2% in the coming years. Increasing automation in the industry, thanks to technologies like smart sensors, APIs, software, and cloud databases, is propelling market growth in the country.
  • China market is estimated to grow at the fastest growth rate of 6% CAGR, to arrive at US$ 167.7 Mn by 2033. The growing application of kegs in beverages and pharmaceutical sectors is leading the market expansion.
  • The United Kingdom kegs market is expected to achieve a market valuation of US$ 81.5 Mn by 2033 end, exhibiting a CAGR of 4.9% in the coming years. Increasing efforts by the keg manufacturers to release new products with breakthrough technology and authorized by formal regulatory bodies.
  • The market is observing increasing preference for kegs having a capacity of 20L to 40L. Large breweries, bars, and restaurants are making use of kegs with this much capacity to preserve beverages, alcoholic or non-alcoholic. The ever-increasing growth of beverage sector is predicted to keep up the demand for kegs.

Factors Driving the Growth of the Kegs Market

1. Surging Demand for Craft Beer

Craft beer has gained immense popularity among consumers who appreciate the artistry and quality of locally brewed beverages. This has led to a surge in the demand for kegs, as craft breweries rely on these containers to deliver their products to bars, restaurants, and other establishments. The Kegs Market has experienced a substantial boost due to the growing craft beer movement.

2. Preference for Draft Beer

Draft beer, served directly from kegs, offers a distinct taste and experience compared to canned or bottled beer. Many consumers prefer the freshness and smoothness of draft beer, which has contributed to the increased demand for kegs. Bars, pubs, and restaurants around the world rely on kegs to serve a wide variety of beers on tap, providing customers with an extensive selection.

3. Environmental Considerations

In recent years, there has been a growing emphasis on sustainability and reducing environmental impact. Kegs are considered more eco-friendly compared to single-use bottles and cans, as they can be reused multiple times. Breweries and distributors are increasingly adopting kegs as a way to minimize waste and lower their carbon footprint, thereby driving the growth of the Kegs Market.

Regulatory Compliance

The brewing industry is subject to various regulations and standards that impact keg manufacturing and distribution. These regulations ensure product safety, quality, and traceability. Compliance with these regulations requires breweries to stay updated with the latest industry standards and invest in appropriate equipment and processes.

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New Developments Shaping up the Kegs Market:

  • In June 2022, Ara Partners (“Ara”) unveiled that it has acquired Petainer Ltd., a global producer of sustainable beverage packaging solutions based in the UK. Ara collaborated with Next Wave Partners LLP affiliates and Petainer Management to make this acquisition.
  • In May 2022, BLEFA got together with other major companies dealing in keg supply chain to introduce new Steel Keg Association (SKA) to provide the advantages of steel kegs to beverage companies and breweries, as well as restaurants and bars.
  • In May 2021, Lumiere Technologies turned into a new Indian partner of BLEFA. The company is based in Bangalore, and is a subsidiary of the SpectraA Group. The latter is a famous company in the Indian brewery industry as it offers breweries with one-stop platform for all solutions. Likewise, the firm offers a comprehensive solution to soft drink plants, food & beverage establishments, distilleries, and other businesses.
  • In January 2020, Blefa Kegs and American Keg revealed technological investment and considerable equity by Blefa in the future growth of American Keg. With this agreement, American Keg is forecast to witness robust growth in employment and production over time.

Given Below are the Kegs Market Segments
Capacity:

  • Upto 20 L
  • 20 L to 40 L
  • 40 L to 60 L
  • Above 60 L
  • Material:
  • Plastic
  • Tin
  • Stainless Steel

End Use:

  • Alcoholic Beverages
  • Beer
  • Wine
  • Spirits
  • Cider
  • Non-Alcoholic Beverages
  • Soft-Drinks
  • RTD Beverages
  • Juices
  • Others
  • Cooking Oil
  • Chemicals
  • Others

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About the Author

Nikhil Kaitwade

Associate Vice President at Future Market Insights, Inc. has over a decade of experience in market research and business consulting. He has successfully delivered 1500+ client assignments, predominantly in Automotive, Chemicals, Industrial Equipment, Oil & Gas, and Service industries.
His core competency circles around developing research methodology, creating a unique analysis framework, statistical data models for pricing analysis, competition mapping, and market feasibility analysis. His expertise also extends wide and beyond analysis, advising clients on identifying growth potential in established and niche market segments, investment/divestment decisions, and market entry decision-making.
Nikhil holds an MBA degree in Marketing and IT and a Graduate in Mechanical Engineering. Nikhil has authored several publications and quoted in journals like EMS Now, EPR Magazine, and EE Times.

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