As a single-use packaging technique, the bag-in-tube market is anticipated to increase significantly, especially in the wine packaging sector. A Future Market Insights report predicts that between 2022 and 2029, the global bag-in-tube market will expand at a startling compound annual growth rate (CAGR) of more than 13.1%.
The bag-in-tube market is growing as a result of a number of causes. The attraction for this packaging shape is one of the main factors because of the 360° area that is available for printing and embossing. This gives businesses plenty of room to display their information and designs. Additionally, bag-in-tube packaging has the ability to provide items with a longer shelf life, allowing them to stay fresh for up to 6 to 8 weeks after being opened. Customers will appreciate how convenient this function is.
Packaging requires a high level of mechanical resistance and oxygen barrier, and the usage of metallized PET in bag-in-tube film structures provides these requirements. PET that has been metalized gives the package’s contents the essential strength and barrier qualities.
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It is predicted that the bag-in-tube market would expand quickly over the forecast period, sustaining a 13.1 percent annual growth rate. Various advancements in the industry are anticipated to be the main drivers of this expansion. One such advancement is high-end customisation using spigots and handles. The convenience and user-friendliness of these functionalities are improved. The bag-in-tube sector is also focusing on innovation and improvement in the sort of material used as barrier layers.
Overall, the bag-in-tube market is expected to expand significantly, with wine packaging being a major factor in increased sales growth. The distinctive benefits of bag-in-tube packaging, including the large amount of printing area, prolonged shelf life, and suitable barrier properties, help to explain why it is becoming more and more common in the flexible packaging industry.
Bag-in-Tube Market Study Key Takeaways
- Metalized PET will continue to be the favoured material in the bag-in-tube market, with more than 60% of the market expected to be captured between 2019 and 2029.
- By 2029, demand from wine and olive oil producers is predicted to account for roughly 80% of the global bag-in-tube market, and it is expected to develop at a faster rate than any other segment.
- Western Europe is estimated to dominate the bag-in-tube market, with a CAGR of more than 10% from 2019 to 2019.
- Bag-in-tube makers can make significant profits by targeting wine and spirit producers, as these end users see bag-in-tube as a lightweight, leak-proof, and cost-effective packaging alternative to glass.
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In Asia Pacific and MEA, there are a lot of untapped markets.
Some markets are unfamiliar with bag-in-tube packaging, which is an expanded form of bag-in-box. While bag-in-tube has a high market penetration in Western Europe, it has a lower market penetration in North America. Latin America and Eastern Europe, where bag-in-tube packaging is still in its early phases of development, are key producers and consumers of wine, providing a great potential for bag-in-tube packaging manufacturers. Bag-in-tube penetration is essentially non-existent in APEJ, MEA, and Japan, making them very profitable regions for enterprises looking to increase their market positions.
In European countries, bag-in-tube packaging is widely used for wine and spirits, followed by high-end vegetable oil (olive oil). By the end of 2025, the worldwide millennial population is expected to surpass 30%. Millennials are drawn to novel packaging such as bag-in-tube and bag-in-boxes because they are convenient to carry and store. Bag-in-tube producers are projected to benefit greatly as a result of this.
Competitive Landscape
As bag-in-tube is a pretty new solution in the packaging market, the bag-in-tube market is relatively small in size. Thus, there are vast opportunities for players operating in the bag-in-box segment and small & newly-entered companies alike to become the part of this rapidly growing market. Individual strategies followed by these market players in terms of improving their product portfolios, creating new marketing strategies, and acquisitions and mergers in the bag-in-tube market, have been elaborated in this report.
- Introduction of anti-counterfeit packaging and shift from glass-based packaging to plastic packaging materials are the ongoing trends in the bag-in-tube market.
- Demand for sustainable packaging solutions from eco-conscious consumers is anticipated to change the dynamics of the bag-in-tube market.
Market Benefits
1.The study provides an in-depth analysis of the global bag-in-tube market along with the current trends and future estimations to elucidate the imminent investment pockets.
2.The key market players along with their strategies are thoroughly analyzed to understand the competitive outlook of the industry.
3.An extensive analysis of the market based on application assists in understanding the trends in the industry.
4.The report presents a quantitative analysis of the market from 2022 to 2029 to enable stakeholders to capitalize on the prevailing market opportunities.
Some of the leading companies operating in the market are:
- Smurfit Kappa Group PLC
- Industri-Bag
- Grafica Rovellosa SL
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Key Segments Covered in Bag-in-Tube Industry Research
Bag-in-Tube Market by Capacity:
- Less than 1000 ml
- 1000 to 2000 ml
- 2001 to 3000 ml
- More than 3000 ml
Bag-in-Tube Market by Product:
- EVOH Barrier + PE
- Metallized PET
Bag-in-Tube Market by End-use:
- Wine
- Spirit
- Olive Oil
- Fruit Juices
- Others
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