Hang tags come in many different varieties, including those made of paper, fabric, and plastic. Particularly in demand are paper hang tags. Clothing and garment sales have increased dramatically as a result of millennials’ switch from traditional to online shopping, which will be one of the key factors influencing the hang tag market. The expanding demand for garments and apparel will keep the sector expanding. It is anticipated to represent more than 60% of market sales in 2021.
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Who is Winning?
- CCL Industries Inc,
- Sato Holdings Corporation ,
- Nilorn Group
are the top players operating in the hang tags market. Furthermore,
- St. Louis Tag Company,
- Bornemann-Etiketten GmbH,
- WunderLabel Company,
- Dortex Werbung und Vertrieb mbH, F
- inotex USA Corporation and
- Pacific Coast Bach Label Inc
are also the noticeable players in the hang tags market. The Tier 3 players in the market hold 80-85% in the global hang tags market. In conclusion, key players contribute almost 15-20% of the global market.
Key Takeaways from Hang Tags Market
- After a period of lackluster sales, hang tags market will register 5.2% CAGR between 2021 and 2031
- The U.S. will remain the chief hang tags market in North America, accounting for over 80% of sales
- Expansion of beauty and personal care industry will aid growth in the U.K.
- Presence of a growing textile industry will drive the India market for hang tags
- Increasing demand from food and beverages sector will support growth in China
“Incorporation of eye catchy printings on hang tags coupled with smooth finishing make them exceptional brand communicators with target audience. Emergence of hang tags as an effective medium of interaction between item and customers has catapulted its popularity among the brand owners. This popularity for hang tags among the brand owners has transformed into lucrative opportunities for hang tags manufacturers” says FMI analyst.
Printing on Hang Tags to Elevate Brand Image of Product
Leading as well as small food & beverages, beauty and personal care, clothing and apparel industry players across the globe are preferring labelling solutions such as hang tags, loop tags, and swing tags for brand promotion and attract end-use customers. Printing on hang tags with precise product information helps brand owners to differentiate their products from competitor’s products already available in the market.
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Hang tags can be printed with several printing options such as flexo printing, direct thermal and thermal transfer, and others as per the requirement. These custom printing options able to print all sorts of prints on hang tags starting from barcodes to track your product to any other form of information as per the customer needs. Quality of print on hang tags plays a pivotal role in hang tags aesthetic look and its finishing.
Such printing on hang tags improves the overall look of hang tags and make it attractive and it also gains the attention of consumer towards the product. Availability of such advanced printing options is offering several opportunities to hang tags manufacturers to design and manufacture more attractive and catchy hang tags to attract a major portion of customers in the market.
COVID-19’s Effect on the Market for Hang Tags
The global COVID-19 pandemic wave has had a modest impact on hang tag sales in the marketplace. The hotel, travel, and food & beverage industries, as well as the clothing & apparel industry, account for a sizeable share of the market for hang tags. In terms of demand and supply, strict lockdown in various regions, including North America, Europe, and Asia, has had a severe influence on these businesses.
Throughout the COVID-19 period, the market for hang tags grew more slowly due to lower demand creation from these businesses. However, the second wave of the pandemic in several countries caused manufacturers, including those of hang tags, to stop manufacturing, which further restricted the sales of hang tags for a while. Nonetheless, it is anticipated that factors including outbreak recovery and revised demand & supply of raw materials in manufacturing facilities will support hang tag sales in the latter half of 2021.
Hang Tags Market by Category
Material Type
- Paper
- Plastic
- PVC
- PP
- PET/BOPET
- Other Composite Material
- Fabric
Tag Type
- Hang Tag/Swing Tag
- Loop Tag
Printing Technology
- Direct Thermal
- Thermal Transfer
- Flexo Printing
- Offset and Screen Printing
- Laser Printing
End-use
- Clothing and Apparels
- Food and Beverages
- Hospitality and Travel
- Beauty and Personal Care
- Consumer Electronics
- Others
Region
- North America
- Latin America
- Europe
- South Asia
- East Asia
- Oceania
- Middle East and Africa (MEA)
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Report Objectives
- To analyze and forecast the global Hang Tags market size in terms of value and volume
- To analyze the opportunities in the market for stakeholders and provide a competitive landscape for market leaders
- To define, describe, and forecast the market by type, material, and application
- To forecast the market size with respect to five main regions: Asia Pacific (APAC), the Middle East & Africa, Europe, North America, and South America
- To strategically analyze the micromarkets1 with respect to individual growth trends, prospects, and their contribution to the overall market
- To provide detailed information about the key factors (drivers, restraints, opportunities, and challenges) influencing market growth
- To strategically profile the key players and comprehensively analyze their market shares and core competencies
- To analyze competitive developments in the market, such as investments & expansions, new product developments, partnerships & collaborations, and mergers & acquisitions
About Future Market Insights, Inc.
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