Deployment of Mass Notification Systems to Soar Rapidly, APEJ Set to Emerge as Lucrative Market

VALLEY COTTAGE, N.Y. – According to the recent business intelligence report by Future Market Insights (FMI), the global mass notification systems market is expected to reach US$ 30 Bn by the end of 2029. With rapid penetration of internet and smartphones worldwide, introduction of mobile-based mass notification system (MNS) applications remains a key focus area of the market players. Mobile-based MNS uses a simple and interactive dashboard to alert its users and enables better management of incidents.

Technological Advancements Shaping MNS Market

In recent times, consumers are increasingly seeking smart automation and advanced technology in communication tools without compromising the ease of use and reliability. Market players are thus focused on a two-way notification system that provides message recipients the ability to respond with a note to acknowledge their availability and safety. Furthermore, growing advancements in artificial intelligence and geographic information systems are enabling voice recognition, systematic analysis, and automatic translation that also offer the ability to locate the user.

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“Adoption of MNS in developed and developing countries is primarily driven by concern regarding public security. Furthermore, increasing implementation of internet-protocol (IP)-based notifications and growing popularity of BYOD trend are influencing the growth of the mass notification systems market,” says FMI analyst.

Demand for Emergency Notification Platform to Ramp Up

In the current scenario, the demand for hardware such as speakers, siren, and strobe lights is increasing, due to easy propagation of alerts through concise and clear voice communication. However, by 2021, demand for emergency notification platform is projected to surpass that of hardware. An increase in need for message prioritization in high earthquakes and flood-prone areas and swift notification deliveries is expected to further boost demand for emergency notification platform.

Preview Analysis Of 20192019 Analysis and Review of Mass Notification Systems Market by Product – Hardware, Emergency Notification Platform, and Services for 2019 – 2029:

Adoption of MNS in Commercial Sector Holds 1/4th of Market Share

In 2019, deployment for MNS in the commercial sector captured major share of the total market value. Adoption of MNS in movie theaters, shopping complexes, and restaurants is on a significant rise, as it is specifically designed to inform and warn the masses regarding the possibilities of accidents. However, the rate of adoption in industrial sector is expected to exceed that of commercial vertical by 2029. In addition, demand in critical infrastructures is expected to influence the growth strategies, as this vertical is more vulnerable to cyberattacks and data breach.

North America to Record Relatively High Sales 

In 2019, North America led the global adoption of mass notification systems. An increase in the occurrence of shootouts at school campuses and the 9/11 terrorist attack in the U.S. have encouraged government to accelerate the process related to the management and installation of MNS in defense, public sector, and industrial enterprises. On the other hand, adoption of MNS in Latin America is expected to grow at a highly remarkable CAGR of 25% through 2029, due to the rapid proliferation of smartphones. Additionally, the market consolidation in APEJ remains a major focus of the players, owing to growing relationship of IT, telecommunication, and other new technologies.

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