Strategic Development & Acquisitions to Significantly Contribute towards Growth of Artificial Turf Market

Key companies and manufacturers are focusing on launching new applications particular product offerings for improving customer-addressing requirements. This strategy has been adopted by the key companies that are planning on expanding their production capacities for catering to the rapidly increasing need for artificial grass across various applications. Apart from all this, landscaping application has been contributing significantly towards the growth of artificial turf market across the globe. Increasing number of events related to sports and unfavorable climatic conditions are positively impacting the production sales of artificial turf.

Report on artificial turf market was studied by the analysts of a research firm. The all-inclusive study helped analysts in revealing valuable information regarding the worldwide artificial turf market. Analysts have viewed that artificial turf market is expected to develop at an approximately 5.8% CAGR during the forecast period, 2017-2027. In addition, the artificial turf market will be reaching an evaluation of nearly US$ 6,660.6Mn by 2027-end.

Key companies operating in the artificial turf market are inclusive of GardenGrass, SIS Pitches, LIMONTA SPORT S.p.A., Challenger Industries, Inc., Koninklijke Ten Cate N.V., SYNLawn, Fieldturf Inc and All Victory Grass (Guangzhou) Co., Ltd. Other existing and emerging players in the artificial turf market have been focusing on untapped regions and are taking heavy efforts for introducing advanced and effective artificial turf across the globe. Developing new artificial turf is likely to contribute towards business expansion as well as increasing customer-base.

Fieldturf Inc Develops New Artificial Turf Playing Surface for NFL

Key companies and manufacturers can take into account the point that Fieldturf Inc of Montreal has received a huge order from NFL (National Football League) to develop a safe and new artificial turf playing surface. Another notable point here is that Fieldturf Inc is planning to develop technology across the new sports surface that has been introduced for the purpose of reducing impact, thereby offering optimal playability as and when exposed to the standard play.

Heavy investments can be made in research and development process, thereby entering into partnership with NFL (National Football League) for the purpose of making the surface better as well as friendlier and safer for the head. Fieldturf Inc is likely to create a potentially new direction with the help of rubber and sand infill. Key companies and manufacturers can find opportunities here as there has been increasing demand for turf with regards to safety standpoints.

Fieldturf Inc Acquires Grass Manufacturers Pty Limited

Key companies and manufacturers can take into account the point that Fieldturf Inc has recently acquired the assets of Grassman (Grass Manufacturers Pty Limited). This step was taken up by Fieldturf Inc to expand its presence in Australian artificial turf market, especially in the field of utility segments, landscape, tennis and hockey, thereby making up for applications for rugby and soccer. Most of all, this strategic acquisition will be offering a strong platform for the purpose of serving the field contractors and builders across Australia in the coming years.

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About the Author

Nikhil Kaitwade

With over 8 years of experience in market research and consulting industry, Nikhil has worked on more than 250 research assignments pertaining to chemicals, materials and energy sector. He has worked directly with about 35 reputed companies as lead consultant for plant expansion, product positioning, capacity factor analysis, new market/segment exploration, export market opportunity evaluation and sourcing strategies.

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