Product Innovations to Significantly Contribute towards Expansion of Meat Substitutes Market

Rapid increase in demand for the flexibility requirements with regards to diet products are expected to contribute significantly towards the production sales of meat substitutes. Also, growing number of health conscious people, especially the ones suffering from obesity and diabetes have been contributing towards increasing demand for meat substitutes. Most of all, frozen meat substitutes will be contributing significant towards the expansion of meat substitutes market on a global basis.

A thorough analysis on a holistic basis was taken up by a research company, which later revealed beneficial figures and facts with regards to meat substitutes market. The global report displays that meat substitutes market is estimated to grow at 5.8% CAGR during the assessment period, 2017-2026. Besides, analysts found out that meat substitutes market is expected to reach an estimate of closely US$ 7,067.6Mn by the end of 2026.

Key players prevailing in the meat substitutes market across the globe are inclusive of Beyond Meat, Sonic Biochem Extractions Limited, Vbites Food, Ltd., Garden Protein International, Inc., and Amy’s Kitchen Inc., MGP Ingredients Inc. and Quorn Foods. Key players and manufacturers are increasing their focus towards developing strategies for innovating as well as launching new products, which in turn would help them in business expansion as well as rapid increase in customer-base across the globe.

Beyond Meat Plans to Launch Healthy Burger in UK

Key players together with manufacturers can take note of the point that Beyond Meat has entered into a distribution agreement with TAFC (The Authentic Food Co) that would help the company in developing Beyond Burger based on plants for first time to UK. Customers can focus on the point that Beyond Meat is near to assurance with regards to Beyond Burger being regarded as first burger for meat substitute, which tastes, cooks and even looks like a real beef. The notable point is that the Beyond Burger holds completely plant-based ingredients and also, contains no gluten or soy.

Apart from all this, Beyond Meat has been planning to enter into minimum of 50 new markets. Besides, the company has been planning to operate with several distributors for introducing its products across the European markets, which in turn will benefit the company with increasing customer-base and  as well as significant business expansion compared to others. Heavy investments can be made in TAFC (The Authentic Food Co) as this agreement would be making Beyond Burger smoothly available to the UK retailers as well as foodservice sector.

Benefits of Agreement between Beyond Meat & TAFC (The Authentic Food Co)

Key players together with manufacturers can take note of the point that the agreement between Beyond Meat and TAFC (The Authentic Food Co) has been providing Beyond Meat an incredible opportunity to bring about Beyond Burger, its flagship product to the consumers in and around the pond. Another focal point here is that, Beyond Meat is planning to advance and innovate its existing as well as emerging products by adding better choice, flavor and quality for their customer-base that are significantly looking forward towards plant-based products.

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By Shambhu Nath Jha

Shambhu Nath Jha with an experience nearing a decade, has helped over 50 large and medium to small business enterprise to foray into new markets, increase footprint in the existing bucket and understand the nature of the beast. These beasts are the companies that have been primarily engaged in chemicals, material or packaging activities, and encountering challenge either in maintain P&L or staying ahead of their competitors. He has authored over 300 industry research papers consisting critical information such as market growth, total addressable market, serviceable addressable market, market size, forecast, player strategies, market share estimates and winning imperatives along with recommendations. He is also the pioneer of “three slope distributor/off-taker evaluation model” used by several multinational companies to track the performance of channel partners. A consultant by profession, writer by mood and explorer by desire, Shambhu Nath is currently employed with a London based market research and consulting firm as a full time consultant. A few of the industry verticals where he demonstrated his skill includes water and wastewater treatment chemicals, high purity alumina, water purifiers, activated carbon, chloramine filters, bio-based bioplastics, water purifiers, textile chemicals etc.

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