Smart Masking Tapes to Provide Advanced Features

Future Market Insights

Convenience to use, low-cost and being non-sticky, masking tapes are gaining popularity in different industries. Moreover, the biggest benefit of masking tape is that it can be removed easily without damaging the surface. Withstanding extreme climate conditions and being waterproof, masking tapes are gaining traction in building and construction industry. For example, Sky Mask is a water and temperature resistant blue masking tape developed by PPM, moreover, being heat resistant it is also being used in automotive industry. Manufacturers are developing unique masking tapes offering advanced features.

According to the latest report by Future Market Insights (FMI), on basis of end-user, building and construction is expected to gain nearly 40% of market share in terms of value, owing to the increase in construction activities globally. It is also anticipated to register 5.4% CAGR during 2017-2027. While automotive is anticipated to be the second largest user of masking tapes. Automotive is projected to gain 30% market share, registering 5.1% CAGR. However, building and construction sector in North America is witnessing a slowdown, and masking tapes having a large application in building and construction, this slowdown is expected to impact the masking tapes market.

Moreover, APEJ is also witnessing a decline in automobile sales, hence this can impact the demand for masking tapes. Meanwhile, in terms of end-user, automotive in MEA is anticipated to gain just 25% market share by 2027 end, gaining 110 basis points. MEA masking tapes market in building and construction is expected to exceed 50% by 2027 end, with a loss of 230 basis points.

Advanced technologies to transform masking tapes

Providing waterproof, solvent and UV resistant masking tapes, companies are focusing on introducing more advanced features. For instance, in 2016, MIT Media lab introduced sensor-based masking tapes. These sensor tapes can sense light and can also determine 3D position. The sensors allow the chain of circuits to compile all the data into a 3D model which is in tape shape. The light sensors in the tape can also measure the distance from the objects in front of them. These are smart measuring tapes that can perform other calculations.

Many new technologies are also being integrated into the masking tapes such as the capability of providing measurements in mobile devices with the help of sensors. These future smart tapes will be developed in lightweight variants and will be connected with help of sensors.

Double-sided tapes are also being introduced, double-sided tapes come with reduced risk of corrosion, it can seal and protect against moisture. Moreover, the sound caused by vibration can also be eliminated. These tapes are also being developed to stick well in an uneven and irregular surface.

Companies are also developing masking tapes which can be applied in high temperature, spray painting providing better removal without residue. Cloth masking tapes are manufactured which are being used in various climatic conditions and extreme temperatures. Manufacturers are producing eco-friendly masking tapes using recycled materials and natural adhesive made from the rubber tree. These tapes are generally made using water-based and solvent-free process.

About the Author

Shambhu Nath Jha

Shambhu Nath Jha with an experience nearing a decade, has helped over 50 large and medium to small business enterprise to foray into new markets, increase footprint in the existing bucket and understand the nature of the beast. These beasts are the companies that have been primarily engaged in chemicals, material or packaging activities, and encountering challenge either in maintain P&L or staying ahead of their competitors. He has authored over 300 industry research papers consisting critical information such as market growth, total addressable market, serviceable addressable market, market size, forecast, player strategies, market share estimates and winning imperatives along with recommendations. He is also the pioneer of “three slope distributor/off-taker evaluation model” used by several multinational companies to track the performance of channel partners. A consultant by profession, writer by mood and explorer by desire, Shambhu Nath is currently employed with a London based market research and consulting firm as a full time consultant. A few of the industry verticals where he demonstrated his skill includes water and wastewater treatment chemicals, high purity alumina, water purifiers, activated carbon, chloramine filters, bio-based bioplastics, water purifiers, textile chemicals etc.

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